German-based bits-to-dots GmbH & Co. KG, specializing in printing flexible packaging patterns, has expanded its printing fleet with the HP Indigo 20000 Digital Press. Thanks to the newly installed digital printing machine, bits-to-dots GmbH & Co.KG benefits from shorter throughput times especially for short runs. With the new HP Indigo 20000 Digital Press the company answers to current market trends and extends its competences in the field of variable data printing.

“The market is increasingly moving towards shorter product life cycles and a growing variety of SKUs on stock. This comes with a heightened demand for a faster production of samples – a need that must be met with increased flexibility and productivity”, says Meike Berrenbaum, managing bits-to-dots GmbH in third generation. “With the HP Indigo 20000 Digital Press, we can meet our costumer’s needs by offering versatile and reliable technology that convinces through broader colour gamut, improved colour consistency and various finishing solutions. This allows us to set ourselves aside from other print service providers.”

Bits-to-dots GmbH & Co. KG has been relying on HP Indigo technology for 17 years now. The Indigo 20000 Digital Press is the second HP printing machine taken into operation after successfully working with the HP Indigo ws4500. With a print speed up to 42m/min, the newly purchased press allows the company to implement four printing orders simultaneously and guarantees a faster reaction to ad-hoc inquiries for short run prints.

The HP Indigo 20000 Digital Press is a high-performance solution for flexible packaging and labels in digital print quality, ensuring a production with continuously high efficiency and versatility. With its format, speed and enhanced impositioning, the 762-mm roll-to-print solution allows for high-performance and cost-effective production of flexible packaging and labels.